As a Principal Designer for the Global UX team, my first priority is to ensure that our internal and external product and service designs are human-centric and efficient. I use, evaluate and constantly improve upon processes to help our team maintain a creative passion for empathy and find innovative ways to exceed our customers’ expectations. Successful UX design involves a combination of collaborative Design Thinking, Lean, and Agile UX principles to facilitate a shared understanding of customer needs. Today, my product and service design focuses on our enterprise ecosystem of patient and surgeon digital experiences, augmented reality solutions, and transformative innovation processes.
What do you enjoy most about your job?
What I enjoy most is the opportunity to imagine, innovate and implement products and services to help surgeons treat their patients better. Our President and Founder Reinhold Schmieding created a very special work environment and culture at Arthrex that buzzes with exploration and innovation. Having best-in-class medical education facilities and wet labs in our building allows us to regularly watch and speak with surgeons to empathize with their needs and iterate on our designs. I’m also really fortunate to have an exceptional manager and leadership team who give unwavering support for learning new skills and techniques to do my job better and guide me to the right opportunities to put my new learnings into practice.
What has been a highlight during your time at Arthrex?
Every meeting I had with Reinhold was a highlight as each provided me the opportunity to get a shared understanding of his needs, better align with his goals, and gather any uncertainties that I can help answer. One recent highlight included approval for the development of a new digital service to help surgeons create a personalized experience for their patients. Bringing several talented teams together with a shared mission to drastically improve the patient experience from consult to recovery is really exciting!
What is the best advice you’ve received throughout your career?
1. If you don’t ask, you don’t get. Have the courage to ask questions and communicate your needs.
2. Don’t remember what you can reference. Knowing the right information to remember and what information to have handy is a skill I try to master.
3. Your actions are a result of your priorities. You can do anything if it is really important to you.
What do you do in your downtime?
Mostly I spend time with my wife, Daniela, and my cattle dog/ Staffordshire bull terrier mix, Kiwi. That could mean going to the beach, Miami Heat basketball or University of Miami Hurricanes football games, traveling to new countries, or watching reruns of The Office at home. I was a D1 pitcher at the University of Minnesota, but these days I love playing basketball (my favorite sport), and I’m an XBox enthusiast. I’m constantly reading about the future of technology and medicine, so I often make some Cuban coffee, take out my dot grid paper, and sketch out some ideas about improving the surgeon experience with augmented reality.
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