Arthrex, Inc. is a global medical device company and a leader in new product development and medical education in orthopedics. Join our talented team at a global medical device company focused on Helping Surgeons Treat Their Patients Better™.
Lead the future of Endoscopic Spine across APAC. This newly created opportunity is perfect for a high-impact international marketing leader ready to champion one of our fastest-growing product portfolios and spearhead exciting product launches across the region.
Benefits and Highlights:
- Attractive Basic Salary + Car Allowance + Generous Incentive structure
- Annual cash allowances for health insurance & wellness
- Excellent leadership, mentoring support with ongoing training & development
- Location: Australia or Singapore
- Frequent travel of 40% or greater
About the role:
Reporting to the APAC Director of Product Marketing, this role is responsible for driving product marketing strategy and delivering tactical support across the Asia Pacific region. Acting as a key link between regional product managers, country subsidiaries, and Arthrex Inc. (US) product management teams, you will serve as a central hub for market intelligence, strategic alignment, and product initiatives.
The primary focus of the position will be leading the launch and growth of our exciting Endoscopic Spine portfolio across APAC markets, ensuring successful market adoption and commercial outcomes throughout the region.
Essential Duties and Responsibilities:
- Lead the product marketing strategy and execution for a designated portfolio across the APAC region.
- Drive the successful launch and growth of the Endoscopic Spine portfolio across Asia Pacific markets.
- Partner with Arthrex Inc. (US), regional product managers, and country teams to align product initiatives and commercial objectives.
- Gather and communicate Voice of Customer (VOC) insights to support product development, innovation, and market adoption.
- Identify new market opportunities and develop strategies to expand portfolio growth across the region.
- Develop and execute go-to-market plans, including product positioning, messaging, training, promotional activities, and launch campaigns.
- Manage the full product lifecycle, from launch planning and market introduction through to ongoing portfolio optimisation.
- Collaborate cross-functionally with Product Management, Regulatory Affairs, Supply Chain, Operations, Finance, Medical Education, and Marketing Communications teams.
- Deliver product, sales, and clinical training to support commercial success and customer engagement.
- Adapt global marketing strategies and materials to meet the needs of diverse APAC markets.
- Conduct market research, competitor analysis, and data-driven assessments to identify growth opportunities and market trends.
- Build and maintain strong relationships with key opinion leaders (KOLs) and industry stakeholders across the region.
- Support pricing, forecasting, inventory planning, and product approval activities in partnership with regional teams.
- Represent Arthrex at international meetings, congresses, and industry events, providing insights on market developments and competitive activity.
- Provide regular portfolio performance updates, market intelligence, and strategic recommendations to APAC leadership.
- Travel across the APAC region (up to 40%) to support launches, training, customer engagement, and business growth initiatives.
About the Requirements:
- 5 years’ minimum experience within Medical Device product management/ sales/marketing/clinical positions.
- Bachelor’s degree required with Advanced education (MBA/MS/MA) preferred
- Prior experience with Endoscopic Spine product portfolio highly desired
- Exposure with both upstream/downstream marketing of Medical Devices
- A global mindset coupled with multi-cultural appreciation
- Excellent English communication skill. Any Asian language proficiency would be highly considered, especially Japanese or Mandarin
- Skilled in negotiation and collaborating to achieve desired business results
- Effective project management and presentation skills
- Adaptable: flexible, open to new ideas and approaches.
About Arthrex
Arthrex is a global medical device company and leader in new product development and medical education in Orthopaedics. With a corporate mission of Helping Surgeons Treat Their Patients Better™, Arthrex has pioneered the field of arthroscopy and develops more than 1,000 innovative products and procedures each year. We are a privately held company with a family business culture committed to delivering uncompromising quality to the health care professionals who use our products, and ultimately, the millions of patients whose lives we impact.
Great Place to Work Certified 2025/26:
Arthrex Australia and New Zealand is proud to be Great Place to Work® Certified™ based on feedback from our dedicated and growing team. We are renowned in our industry for our positive culture, integrity, leadership, and inclusivity. Join us at Arthrex, where your career can truly thrive.
All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.
Title: International Product Marketing Manager APAC - Spine Endoscopy
Sydney, AU